On TikTok Shop, volume is the only lever that actually matters. While other brands are debating "brand guidelines," the top performers are testing thousands of creators, finding the 1% that convert, and scaling them to the moon. Through your experience, you’ve already built the infrastructure that allows a creator engine to produce 5,000 videos a week without breaking, and now, you’re excited for your next step. 

That’s what this role is: overseeing a UGC content system for a brand currently doing $1M+ per day. They need a systems-thinker who views creator marketing as a high-velocity performance engine. If you're obsessed with turning scale into a competitive advantage, we should talk.

WHO THEY ARE

The brand is one of the fastest-growing DTC brands in the U.S., currently generating $1M+ per day in revenue and ranked #1 in the Home category on TikTok Shop. Operating as a high-velocity performance engine, they are currently scaling from $3–4M/month in TikTok Shop GMV toward $10M/month and beyond. They combine a "get stuff done" culture with a world-class manufacturing infrastructure, providing the team with virtually unlimited production capacity and the resources to out-innovate the competition on a global scale.

WHAT’S IN IT FOR YOU

• Join a company making history as one of the fastest e-commerce growth stories of the decade
• Work in an environment that rewards high output and strategic wins with rapid career and compensation progression
• Immerse yourself in a "get-it-done" culture that is currently defining the next generation of e-commerce, offering you front-row experience in rapid brand scaling
•  Lead a system producing 3,000–5,000 creator videos per week
• Competitive base salary with significant bonuses tied to GMV growth and creator retention milestones
• 100% remote freedom with a flexible schedule

WHAT YOU’RE GETTING INTO

• Ensure the team hits outreach targets per week to guarantee a consistent flow of new talent into the ecosystem.
• Own the success rate of the 5,000+ weekly videos, ensuring the transition from "product sent" to "video live" is fast and high-converting.
• Lead and develop a team of 15+ outreach specialists, refining their workflows in Euka and Growi to increase their per-head efficiency and total onboarded creators.
• Adapt outreach and product positioning for the European and UK markets (e.g., localized trends and terminology) to ensure new launches hit immediate revenue targets.
• Work with Creative Strategists to analyze winning content and provide direct, actionable feedback to the creator community to improve future ROAS.
• Deliver a constant stream of high-performing organic assets to the 15+ internal media buyers to support a 20,000+ weekly ad-launch cadence.

WHO YOU ARE

• You have 5+ years of experience in creator, affiliate, or influencer marketing, with proven success scaling TikTok Shop or high-growth DTC programs
• You thrive in high-velocity environments, managing thousands of creators and systems producing 5,000+ videos per week
• You’re systems-driven, building scalable SOPs, tiering, and qualification frameworks that bring order to complexity
• You’re fluent in affiliate tooling, including Euka, Influencer Hero, or comparable platforms
• You’re relentlessly growth-driven, turning scale and signal into sustained market advantage

Bonus points if you have:

• Experience working within a high-growth DTC brand generating $50M+ in annual revenue
• Direct experience working within a dedicated TikTok Shop growth team or a performance-first creator organization

WHAT TO EXPECT FROM THE RECRUITMENT PROCESS

• Initial conversation: A brief conversation with our recruitment team to discuss your background and alignment with high-volume outreach
• Team interview: A call with the brand’s growth leadership to discuss their vision and your approach to scaling creator engines
• Skills task: A brief, relevant task to showcase your ability to architect outreach systems or incentive structures
• Final alignment: A final culture-fit and strategy session to finalize terms and prepare for onboarding